Posted By Ride On on 01/11/2014 09:40 AM Cycling teams are just walking billboards. The kits should be allowed to change whenever the team owner has something new they want to advertise. Think Garmin. Would they like to change the kit when they come out with a new product mid year to high light that product ? Sure they would. Just seems silly that they don't do it. It would attract more companies if they would change that rule. What would it hurt ?